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Salesforce MC-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:

Question 1

A marketing user pauses an Engagement Studio program and adds a new recipient list.
What will happen to the newly added prospects when the program is resumed?

A. Prospects will skip steps to start the program on the same steps the existing prospects are on.
B. Prospects will skip any Action steps the existing prospects have already completed, but will be evaluated on Trigger and Rule steps.
C. Prospects will not begin the program until all existing prospects reach an end step.
D. Prospects will begin the program on the first step regardless of where the existing prospects are In the program.

Question 2

None of the above
Email, First Name, and Last Name are required fields in order for GoToWebinar to register a new user to an event.

A. True
B. False

Question 3

If a prospect clicks on a custom redirect after filling out a form, will the prospect's assigned Marketing Cloud Account Engagement campaign change?

A. No, it's not possible to change a Marketing Cloud Account Engagement campaign by clicking on a custom redirect.
B. Yes, but only if the Marketing Cloud Account Engagement completion action for the custom redirect is set to change the campaign.
C. Yes, the Marketing Cloud Account Engagement campaign will change based on the page the custom redirect links to.
D. No, a Marketing Cloud Account Engagement campaign will always stay the same since it's a first touchpoint.

Question 4

What does the Data.com connector allow you to do?

A. Connect with your meeting software
B. Quickly jump into the Data.com results for a prospect or their company
C. Sync all your prospects to Salesforce

Question 5

LenoxSofts marketing manager wants to keep email branding consistent. They want Marketing Cloud Account Engagement users to be able to select this email content when building out engagement studio programs, one-to-one emails, and autoresponders.
How could this goal be achieved?

A. Create an email template draft
B. Create and publish an email template
C. Create an operational email
D. Create a list email draft

Solutions: